Overcoming the 'Postpone It Later' Problem: Why the First Step of Your Adventure Should Start Today

We all have 'Adventure Dreams,' right? We have a list of things we want to accomplish, from new projects, new skills , to trips to dream destinations. But often, we fall into the biggest trap: procrastination, putting off the things we know we should do.

This is the essence of Hikemore's October campaign: "Urban Sparks," part of 'A First Step' and the larger 'Adventure Dream – A Venture Within' campaign. The essence of true adventure isn't how far you go, but the courage to begin. This is the answer to our brand's crucial question: "Why Today?"

The Power of the 'First Step' of the 3 Pillars Philosophy

Our latest video, "Hikemore A Story: Why Today?" , is a deep dive into our brand philosophy. We discovered that Hikemore's three product pillars— Durability, Functionality, and Fashionability— are actually a mental roadmap for beating procrastination.

Three Pillars of Inner Strength to Get Started:

1. Mental Durability (Inner Strength)

Just as our products are built with a focus on durability , we must have mental resilience. Overcoming fear, doubt, and procrastination is the first step in adventure . When you choose to step out, you apply the principles of durability to your soul, making it resilient from the hustle and bustle of the city to the challenges of nature.

2. Self-Functionality

The Functional Principle teaches about Self-Functionality . We don't need to wait for the perfect tool or conditions to act. You must be functional in any situation, making the most of what you have now, just like Hikemore products are designed for simplicity through multifunctionality .

3. Self-Presentation (Fashionable & Confident)

The Fashionable (Style) pillar reminds us that adventure is also about self-presentation . When you step out, do so with high confidence and strong self-worth . A neat and stylish style, even if minimalist, is a sign of mental readiness. Hikemore ensures you look fashionable to make a positive impact, and are mentally and physically prepared for any challenge.

A Legacy of Small Steps

As a reminder, Hikemore was born from a small step in 2015. This video presents a snapshot of the brand's history showing that every great thing, every 'Adventure Dream', starts with an intention and action (the First Step) , even when it was still using the name Razor Travelware. The decision to start is always the most important first adventure.

Don't Wait for the Perfect Moment

The perfect moment won't come. You create it. Hikemore is here not only to accompany you on your journeys into the wilderness, but also to support your "first steps" in conquering your ambitions in everyday life.

Our Durable, Functional, and Fashionable products are designed to eliminate your excuses for procrastination, ensuring you're always ready for action, whether it's a short tour, a big project, or a micro-adventure in the city.